WinAwardä Advantages
- Manage the business opportunity life-cycle using the processes and language of your organization
- Reduce the time spent on opportunities that will never be real
- Improve win ratios through effective decision-making
- Implement a systematic, rigorous bid decision process
- Instantly monitor progress against enterprise goals and objectives
- Instantly monitor progress on specific marketing actions, such as call plans, without calling time-consuming and action killing meetings
- Create reports with both standard and ad hoc reporting software
- Roll up separate divisional business development databases into a single, synchronized database
- Access through the internet for fast and easy access from anywhere in the world
 Troubleshooting WinAwardä Presentation Selected Screens Links Tech Support WinAwardä |
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A Business Development Decision and Management Support System
Answering the Basic Questions Determines Success
The five most common questions asked by any executive about a new business opportunity are:
- What's the opportunity and is it real?
- Can we win?
- Do we want to win?
- What's the cost to win?
- What are the strategic implications of winning or losing?
For a long time, the answers to these questions were based on the "gut feel" of a marketing person operating independently within a line or a staff organization. Decisions to pursue and bid a particular opportunity were often made independently as well. Rarely were decisions made on a comparative basis among opportunities because we lacked the information, the time and structure to do it. Additionally, there always came the follow up question
- What's in the pipeline?
For the most part, the pipeline existed on viewgraphs or spreadsheets having severely limited distribution and access. The pipeline became simply another snapshot in time; it was usually dated and it frequently bore little relationship to current, planned, or needed opportunities. That age is over.
WinAwardä - Total Bid Life-Cycle Management From a Single Source
Now, we have WinAwardä
-a complete and intuitive business development support environment that enhances the new business opportunity selection and management process. WinAwardä provides an automated and structured system for opportunity tracking and enterprise value comparison.
WinAwardä represents the first true business development decision and management support system. WinAwardä
provides a complete, mature, and standard business development environment, an automated Business Development Center.
WinAwardä Easily Installed and Used
WinAwardä is a fully supported software product that operates in a Windows environment (Windows 95, Windows 98, or Windows NT). WinAwardä operates as a server-based product in a fully networked environment using NT or Novell NetWare. WinAwardä also operates off the internet through a browser such as Netscape or Microsoft Internet Explorer. Some of the key technical features of WinAwardä are
WinAwardä-The Business Development Environment for Companies on the Move
WinAwardä has been effectively used to manage the business development process by some of the most exciting growth companies. WinAwardä's successes include:
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"If you do marketing, WinAwardä is tool that you can't live without. WinAwardä provides me with the decision support I need to make the right marketing decisions."
Bill McCeney, Vice President Business Development, CTI
"At SHERIKON, we are currently tracking hundreds of targets worth billions of dollars. With WinAwardä software, we can identify, qualify, and communicate marketing leads across our entire Leadership team. WinAwardä's prediction methodology also keeps us focused on the most promising opportunities, maximizing our marketing dollars." Steve Wilkes, Chief Operating Officer, SHERIKON |
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